💰Who is paying for it

Value really isn't free. Anyone can sell anything for free, once it's free it is not a product, they negotiate your price? they just might not be for you….

Picture someone entering Lamborghini and negotiating a car saying Toyota is cheap.. let's sell value, not product. How to make them feel bad for not coming to you? the concept of never talking price

There is a very weird mentality around youths today, and it feels off. There is this thought that everything has to be free, and I dare ask. Who then will pay for it?

Let's realize that nothing is free. I mean, Nothing is free, and no one owes you anything.

Information, is not free, Google has people working for and with the company, with a masked free product …. Who pays for the services of the staff? Will you work for Google for free?

We need to understand that value in itself is not free. I was raised in a culture where you help everyone you can, for free, and you don’t expect anything in return. Hence, no value. In the Economics of things, you only come back to things or people who you feel have value or dish out value. Why do you save up to buy a Core i7 when you can buy a Pentium…for a fact, you will feel pained if that particular Core i7 has been sold when you finally have the money - Value. I can tell you from my data. Of all the people who get my emails, only people who have engaged with me on a paid service level, send me a response or feedback.

Understand that people value what they pay for. You’re not doing them a disservice by charging them, you’re doing a profound service to the people who want to take action.

Value Selling Definition

Value selling is a sales technique that leverages customer anticipation of enjoying the benefits of the item for a sale. With this approach, the sales conversation focuses on how the buyer’s life will be improved with the asset at hand, rather than the actual features and hard facts related to the product.

1) Who Will Buy Your Product?

Ask yourself, “Who is the person who is most likely to buy my product and buy it immediately?”

Then create a customer avatar based on this information. How old are they? Are they male or female? Do they have children? How much money do they make? What is their level of education?

2) Identify Your Customer’s Problem Clearly

Once, you’ve done this, you’ll be able to move on to the next step which is identifying your ideal customer avatar’s problem clearly.

What kind of problem does your customer have that you can solve?

If you have identified your customers correctly, these people will pay you to solve their problems. Sometimes the problems are obvious and clear. Sometimes the problems are not obvious or clear.

Sometimes the problems do not exist for the customer. If the problem does not exist, the customer will not buy your product.

3) Make A List Of All Of Your Product Benefits (Their Value)

Finally, make a list of all of the benefits of your product or service and the ways it will solve your customer’s problems.

The more benefits and solutions you can clearly provide to your customers, the less they will be able to deny your product will solve their problem.

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